A common theme in our consulting work is helping clients craft their web product strategy. Many of the products we work on are web-based - whether a portal for insurance agents, an ecommerce web service, or an online music recommender system.

 

User Experience Consulting
user experience that means business!

Whether you need front-end understanding of users for initial product design, or usability testing for progressive refinement - Uzanto can help. We use both qualitative & quantitative techniques - from contextual inquiry and usability testing to large-sample surveys and server log analysis. A common thread in the services we offer is rigor. We base our recommendations on extensive research and statistical analysis (when appropriate), enabling you to make solid design decisions that are based on data.


    Example service offerings
  • User Mental Modeling
  • Usability testing of your application
  • Information Architecture Design

 

Web Product Conceptualization & Design
do it right the first time!

We can help clients with initial conceptualization or design of a product. We can help you envision the product - what features to build or how users will interact with a system. Or we might help you design a customization / personalization model for different user groups. We work with both well-established companies and startups.


    Example service offerings
  • Improving findability with a faceted search interface
  • Integrating tagging into a music finding site
  • Information Architecture for a new web service

 

Rich Interfaces Consulting
the right technology for the right interface!

When it comes to Rich Interfaces, Uzanto has both technology and design knowhow. MindCanvas which we designed and built inhouse combines Flash & AJAX - using both to their strengths. One of our principals, Jonathan Boutelle is an expert in this topic. Uzanto can help when you want your web application to be as responsive and pleasurable to use as well-designed desktop applications.

 

    Example service offerings
  • Thinking strategically about Rich Interfaces - where do they add the most business value for your application
  • How to go from a vanilla HTML to an AJAX interface (design approach, platform selection etc.)
  • What is right for my application - AJAX or Flash?
  • How to begin with AJAX development?

 

MindCanvas: Remote Customer Research
understand the mind for better design!

When you are looking for rapid, remote insights into your customers, consider the MindCanvas research service. MindCanvas comprises game-like elicitation methods and rich visualizations to depict the results of the research. The UI is so much fun to use that it’s reminiscent of a video game. MindCanvas is particularly useful for Information Architecture or Product Research. Check it out and tell us what you think!

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